Tighten the Close
Most service businesses lose momentum after the intro session or consult. Prospects leave saying “I’ll think about it” and disappear. This quick fix gives you a 15-minute flow, clear offers, and simple nudges so more people decide “yes” on the spot.
Why Closing Matters
- Speed: Prospects who don’t decide within 24 hours are 70% less likely to buy.
- Clarity: People buy when the next step is obvious and simple not when they have to analyze options later.
- Certainty: Structured consults build trust and prevent “I’ll shop around.”
The Fix
A repeatable consult flow that:
- Frames the call: “This will take 15 minutes. Goal is to see if we’re a fit and map your next step.”
- Finds the goal + gap: Ask 2–3 questions about what they want and what’s missing.
- Prescribes the fit offer: Present the package that solves it (anchor with your “Best Value”).
- Asks for decision: “Do you want to lock this in now?”
- Adds a nudge if hesitant: Reminder text, no-show recovery, or limited-time bonus.
What You’ll Need
- A short consult script (below).
- Your offer grid (monthly, bundle, prepay options).
- Automation for reminders + no-show recovery.
- A booking/checkout link ready to send.
15-Minute Consult Script
Opening (2 min):
Thanks for hopping on, [firstName]. This will take about 15 minutes. My goal is to understand your goals and share the best next step. If it feels like a fit, we can get you started today. Sound good?
Questions (5 min):
- “What made you reach out now?”
- “What’s the #1 result you’d love to see?”
- “What have you tried before?”
Bridge (1 min):
Got it! So you want [goal], but right now [gap]. Here’s how we fix that.
Offer (5 min):
Most people choose our [Best Value package] because it [benefit]. You can also do [Base option] or [Prepay option]. Which feels best for you?
Close (2 min):
Great! Let’s lock it in. Here’s the link to get started: [checkoutLink].
Decision Nudges
- Reminders: Send SMS 1 hour before and 10 min before consults.
- No-show recovery: “Sorry we missed you, want to reschedule? [link]”
- Next-day follow-up: If no decision: “I held your spot, do you want to confirm today?”
- Scarcity: “I only hold 3 slots/week, I can save yours until [date].”
Pro Tips
- Keep consults to 15 minutes, clarity sells better than long conversations.
- Always anchor with your “Best Value” package, not the cheapest option.
- Script the decision question, don’t wing it.
- Use automation for reminders, but keep follow-ups human if they reply.
Next Steps
Put this flow into play and you’ll turn more intros into paying clients within days. Want us to install the reminders, scripts, and checkout flows inside your CRM?