Note: This is a modeled case study to demonstrate how FlowBooked’s Revenue Engine works for a typical service business.
Business Snapshot
- Type: Fitness studio with group classes & personal training
- Revenue: ~$450k annually
- Challenge: 40% of trial visitors never returned, follow-ups were manual and inconsistent
The Challenge
The owner relied on referrals and ads but had no system for turning free trials into paying members. Leads sat in inboxes, and follow-ups happened only “when there was time.”
The Fix: FlowBooked Revenue Engine
- Lead Capture → All trial sign-ups flow into a live pipeline.
- Automated Follow-Up → 7-day text + email nurture with reminders.
- Close Script → A 15-min consultation flow with clear offer.
- Money Model Upgrade → Added prepay bundles + nutrition add-on.
Modeled Results
- Show Rate Increase: +18%
- Trial-to-Member Conversion: 22% → 42%
- Annual Uplift: ≈ $72,000 (based on average membership value)
Why It Works
By automating trial nurture and adding a structured close, the studio stopped leaking leads and grew revenue without extra ad spend.
👉 Want to see where your studio stands? Take the Revenue Engine Scorecard or try the Revenue Uplift Calculator.